Strategic Management Impact on Organization’s Performance
Ion POPA
Cosmin DOBRIN
Keywords
strategic management,
organization’s performance,
quantitative criteria,
qualitative criteria
Abstract
The estimation of the process of strategic management
is an action which sets the strategic option made previously into a
favourable or unfavourable light, sometimes revealing delicate aspects
concerning the correctness of the criteria according to which the strategic
options have been analised, the objectiveness of the judges of value
made and to the firmness of the choice of the model that is to be applied.